Re-inventing the art of selling products
If you want to start a fashion business, there are several proved business models, you can rely on. Here are some ideas: 1 – Import and sell online One of the easiest way to start a fashion business is to import clothes from countries that produce cheap clothes and sell it online. First you have […]
In order to understand how to increase sales in retail, you have to understand where sales come from. More customers – more sales. Not the only way to increase sales in retail A lot of retailers I work with, think the only way to increase sales is to increase the number of customers. But in […]
Every store needs a minimum of 2 themes per year to decorate the store window. I personally recommend between 4 and 8 different themes. It is not easy to find ideas, that’s why I made this list. In this list you’ll find 20 ideas to decorate your store window. 1 – Beach This is a […]
I’m going to show you some ideas to get new customers to your store. A few ideas are well known, but I’ll give new tips on these ideas that you probably don’t know. Other ideas are less well known. Both are effective and were tested. I divided the 10 ideas in two groups. 5 for […]
In 1999, I was starting my career in retailing. Even though I was very young, I was managing a couple of retail stores my family owned. I was trying to get new ideas to make a transformation in the business. The market we were operating was declining. Clients were moving to other kind of clothing […]
Before I tell you what are, in my opinion, the 25 best books for retailers, I think you should know a little about me. This way, you can know if these books are also a good fit for you. I am a retail owner and consultant. What I know about retail is what I learned […]
Before you start a clothing business If you want to start a clothing business, first be prepared to: Love fashion and design. Work hard. Although this is true for all businesses, the fashion business is more time consuming. Remember that every season (2 or 4 times a year) you have to change your products. Selecting […]
If you’re a retailer, you’ve seen this phenomenon several times. You store is empty. No customers. And it stays empty for long minutes (or even hours). Then one customer enters. Then another. Others pass in front, look inside, and they enter too. Now, like magic, you have a store full of customers. And they keep […]
What I found in my business life is that we only need three things to make our employees respect and collaborate with us. 1 — Work hard and be a role model. If you want them to work hard as you, you must work hard. That’s obvious. Be the first to arrive and the last […]
I was a retailer for 20 years, and for the last 5 years I’ve been a retail consultant. It’s great to be a retailer, but it’s also hard. Most retailers are solo entrepreneurs. So it’s difficult to have someone to talk and ask advice for the business. We could talk to family or friends. And […]
